B2C Fintech Founders
Build an Experience that keeps users coming back
We uncover what frustrates your users and give you a clear, evidence-backed plan to fix it so your app scales without losing them.
Prioritised, revenue focused fixes
Simple, shareable fact sheet of risks and options
Validated with real users
Trusted by 20+ regulated teams to improve trust and engagement.
Our difference
SolveUI is the perfect fit for fintech apps preparing to scale
Promise 1
You'll answer investor questions with confidence and clarity.
You'll be able to clearly explain what's broken, what's being fixed, and why, with confidence grounded in evidence, not opinion.
Promise 2
You'll make clear decisions using real user behaviour.
Every recommendations is based on data and validated user insights, so you know why you're acting and what impact to expect.
Promise 3
You'll get clear, focused outputs you can actually use.
No long reports to decode. You'll receive concise, action-ready insights you can share directly with investors or your team.
35% more daily active users after we redesigned a key flow using our framework.
Scottish Land Registry
Results we've delivered
Evidence from similar regulated services
Organisations with complex, regulated user journeys often face hidden friction points that analytics can’t fully explain. Our approach consistently uncovers issues that reduce risk, improve flow completion, and reduce costly support load.
Regulated public service
Simplified workflows → 80% fewer support requests
Users overwhelmed by dense information provided by the organisation, struggled to complete key tasks. A common pattern in high-stakes journeys where situational variations change the users options.
By simplifying and clarifying steps, monthly support requests dropped from ~1,000 to ~200, lowering operational burden and improving user confidence.
Scottish Land Registry
Redesigned key flows → 35% increase in regular usage
A critical map-based workflow supported 60% of professional tasks.
Redesigning it made the experience easier to complete, leading to 35% more users returning daily within weeks, improving engagement and reducing early churn.
Highly regulated international service
Redesigned a key feature → engagement up 40%
Users were overwhelmed by the amount of information and nuances involved in categorising a product for international shipping. Drop-off was significant.
By aligning a product categorisation flow with real user expectations, drop-off dropped from ~45% to ~5%, driving a 40% increase in engagement on a core tool.
How much did it cost to build key journeys?
How much more will it cost to guess at fixes using AI chats, Reddit, or forums, only to see drop-offs stay the same or get worse?
Our framework gives founders data-backed, user-validated insights to improve engagement with confidence.
The M.OT Options
PRICING
Basic M.O.T is fully productised. No call required.
Standard & Premium M.O.Ts include an intro call to confirm fit and scope.
Our guarantee
If you don't leave with 3 clear, evidence-backed priorities that materially change what you'd fix next, we continue at no cost until you do.
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